In July 2010, Toyota Motor Sales’ Environmental, Safety and Quality Communications Group invited 12 leading automotive business media and analysts to tour Toyota Motor Corporation’s headquarter facilities in Japan. The first such event of its kind, the tour provided a comprehensive, behind-the-scenes look into a full spectrum of Toyota’s safety and quality processes, procedures and facilities.
It also gave unprecedented access into how Toyota helps to ensure the safety and quality of its vehicles in engineering and development, manufacturing and post-sales defect investigation and countermeasures. Among the group’s activities included:
- A tour of the high-tech Hagashifuji Technical Center, perhaps one of the world’s most advanced automotive quality and safety center;
- A demonstration of testing performed to help ensure the reliability of Toyota’s electronic throttle control system, including dynamometer testing and Hardware-in-Loop Simulation;
- Hands-on looks at safety and quality testing facilities, including Toyota’s water leak chamber, crash test facilities, and advanced Driving Simulator; and
- Presentations from top Toyota officials, including North American Regional Product Safety Executive Dino Triantafyllos, Toyota Executive Vice President Chief Engineer Takeshi Uchiyamada, Executive Vice President Shinichi Sasaki, and Toyota President Akio Toyoda himself.
Below, you can find pictures and videos of the trip and Toyota’s advanced testing facilities, as well as links to presentations, news coverage and a travel blog of the trip written by Kristen Tabar, one of the company’s top engineers at Toyota Technical Center in Ann Arbor, MI, who offered her own insider’s perspective on this groundbreaking event.