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• Tech Feature Friday Toyota Prius C ECO Savings

  MSN Autos May 4, 2012

  Toyota has an unmitigated hit on its hands with the 2012 Prius c, the latest and lowest-priced version of its popular hybrid Prii franchise. And with record-high gas prices, the launch of the Prius c couldn’t have been better timed.

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• Toyota develops breakthrough material that removes 95% of ozone from air

  Autoblog Green July 21, 2011

  Researchers at Toyota Central Research and Development Labs in Japan claim to have developed a mesoporous two-line ferrihydrite (M2LFh) that, if used in an ozone (O3) filter, could remove up to 95 percent of unreacted O3. Ferrihydrite is a substance composed of iron, oxygen and water, as you most assuredly already knew, right?

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• Toyota Makes Walking Safer

  The Truth About Cars July 21, 2011

  In Susono, Toyota showed a whole array of pre-collision and collision avoidance systems, some of them still in development, some ready to hit the road.

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• Toyota to Offer A Different Kind of Plug-In

  The Truth About Cars July 19, 2011

  Toyota may not be making pure EVs widely available next year as some outlets are reporting, but it will start offering a different kind of plug-in car in 2012. We've already heard about Toyota's experiments with a bi-directional charger that could serve as a backup power source for your home in an emergency, but Toyota is taking the car-as-powerplant theme a bit farther next year, as Automotive News [sub] reports.

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• App Could Warn Approaching Vehicles of a Crash

  Edmunds Inside Line July 14, 2011

  According to the Web site Gizmag.com, Toyota is working to produce hardware to implement a computer application developed at the University of Bologna in Italy that enables vehicles to "talk" to each other and provide instant notification when a crash has occurred.

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