Quality
Quality
From the early stages of the design process up until our cars roll off the assembly line, quality is key at Toyota. You can see it in the materials, the fit and finish, and the innovative new technology that we put into each of our vehicles.
Camry Effect
The best people for telling the story of Toyota longevity are the owners. They email us about vehicles being passed down through generations. They post their impressive mileage totals in forums. In fact, you can read some of these stories about one of our most beloved models at www.toyota.com/camryeffect.
Continuous improvement
“Kaizen” means striving for continuous improvement, and it’s a philosophy that we stand by. At our factories, the production line is seen as a progression of customers, not employees – and each team member is responsible for passing along a perfect part or assembly to the next. Every team member has the authority and the responsibility to stop the line if a component or assembly doesn’t meet our quality standards.
North American Center for Quality Excellence
Toyota started the North American Center for Quality Excellence in 2010. The center trains our team members and partners in safety, design and quality control, so we’re continuously improving the process. Our Product Quality Field Offices give a direct link between customers and our design, quality and manufacturing organizations. This helps us respond to customer issues quickly and effectively. These are just a few of the ways we continually improve our products, and part of the reason Toyota is ranked #1 in customer satisfaction.7
- Manufacturer's Suggested Retail Price, excludes the Delivery, Processing and Handling Fee of $795 for Cars, $845 for Small/Medium Trucks (Sienna, RAV4, Highlander Gas, Highlander HV, FJ Cruiser, 4Runner, Tacoma and Venza), and $995 for Large Trucks (Land Cruiser, Tundra and Sequoia). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.
- 2013 EPA-estimated mileage. Actual mileage will vary.
- EPA-rated driving range when vehicle is fully charged. Excludes driving conditions. Actual mileage will vary.
- MPGe based on 2013 EPA ratings. Actual MPGe will vary based on driving habits, charging practice, battery age, weather, temperature and road/traffic conditions. Battery capacity will decrease with time and use. For more information on MPGe and range, please see www.fueleconomy.gov.
- 2013 EPA combined estimated miles per gasoline gallon equivalent. Estimate includes consumption of electricity and gasoline energy during EV Mode operation. Actual results will vary for many reasons including driving conditions and how you drive and maintain your vehicle.
- 51 city/49 highway/50 combined mpg estimates. Actual mileage will vary.
- 2011 American Customer Satisfaction Index (ACSI) founded at the University of Michigan’s Ross School of Business. theacsi.org