More efficiency. More potential. Every last detail of Prius Prime has been optimized to help make it both advanced and efficient. The all-new Prius Prime is the most efficient car in its class, with an EPA-estimated 133 MPGe. Prius Prime's cutting-edge, lightweight materials, proven hybrid technology and an optimized Plug-in Hybrid Vehicle (PHV) system all play their part in enhancing Prius Prime's performance while maximizing efficiency.
Let’s shatter all expectations. The 2017 Prius will challenge everything you know about hybrids. Its sleek shape, advanced tech and athletic stance make this icon more fun to drive than ever. It’s time to get inside and shake up the status quo, and look good while doing it.
City-friendly and streetwise, Prius c is the most affordable member of the Prius Family. Its compact size makes it extremely maneuverable and a whole lot of fun.