Toyota sponsors Opportunity Exchange, our own unique annual trade fair and conference. Through this event, lasting business relationships are built between our Tier I suppliers and Minority and Women Business Enterprises (MWBE). Our Tier I suppliers attend Opportunity Exchange as exhibitors, and come ready to do business. All MWBEs are our invited guests, so there's no cost to attend. Since the inaugural Opportunity Exchange in 1990, millions of dollars worth of contracts have been awarded as a direct result of this event. Opportunity Exchange has become one of the largest events of its kind and a benchmark for the industry.
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