New Cars, Trucks, SUVs & Hybrids | Toyota Official Site

2024 Tacoma

Weekends will never be the same.
TOYOTATHON IS ON!

Event ends January 2
TOYOTATHON IS ON!

Event ends January 2
TOYOTATHON IS ON!

Event ends January 2
Give a little love this holiday

pick up where you left off

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latest build updated 1/6/23

[model name] [grade name]

MSRP*

$xx,xxx

Est. MPG* / MPGe*

xx/xx

As shown: $54,045. 29/32 est. MPG

2024Hybrid

Toyota Crown

More than an elevated drive.

$40,050

Starting MSRP

42/41

Up to Est. MPG
As shown: $39,370. 48/114 est. MPG /MPGe

2024Plug-in Hybrid

Prius Prime

Drive a plug-in that delivers a thrill.

$32,675

Starting MSRP

48/114

Up to Est. MPG / MPGe
As shown: $36,065. 57/56 est. MPG

2024Hybrid

Prius

Efficiency and performance, together in perfect harmony.

$27,650

Starting MSRP

57/56

Up to Est. MPG
As shown $44,740. 21/28 est. MPG

2024

GR Corolla

Welcome the curves ahead.

$36,100

Starting MSRP

21/28

Up to Est. MPG
As shown: $25,340 31/40 est. MPG

2024Hybrid Available

Corolla

Fun to drive, styled to be seen.

$21,900

Starting MSRP

32/41

Up to Est. MPG
As shown: $28,140. 50/43 est. MPG

2024Hybrid

Corolla Hybrid

Take your trips to new lengths.

$23,300

Starting MSRP

53/46

Up to Est. MPG
As shown: $25,655 32/41 est. MPG

2024

Corolla Hatchback

Fun at first sight.

$23,355

Starting MSRP

32/41

Up to Est. MPG
As shown: $33,985 28/39 est. MPG.

2024AWD Available

Camry

Enjoy your daily dose of fun in style.

$26,420

Starting MSRP

28/39

Up to Est. MPG
As shown: $31,390. 44/47 est. MPG

2024Hybrid

Camry Hybrid

More style for every mile.

$28,855

Starting MSRP

51/53

Up to Est. MPG
As shown: $67,545. 67/64 est. MPGe

2023Fuel Cell Electric Vehicle

Mirai

Hydrogen-powered for zero emissions.

$49,500

Starting MSRP

76/71

Up to Est. MPGe
As shown: $34,785. 20/27 est. MPG

2023

GR86

GR hustle. Street-ready style.

$28,400

Starting MSRP

20/27

Up to Est. MPG
As shown: $64,375. 19/27 est. MPG

2024

GR Supra

Make your mark with a motorsport masterpiece.

$45,540

Starting MSRP

25/32

Up to Est. MPG
As shown: $52,645. 36/36 est. MPG

2024Hybrid

Sienna

Style and function with room to spare.

$37,185

Starting MSRP

36/36

Up to Est. MPG

X of X

As shown: $42,600 19/24 est. mpg

2024

Tacoma

The best just got better.

$31,500

Starting MSRP

19/24

Up to Est. MPG
As shown: $56,905. 18/23 est. MPG

2024Hybrid Available

Tundra

Built for those who get things done.

$39,965

Starting MSRP

18/24

Up to Est. MPG
As shown: $79,270. 18/20 est. MPG

2024Hybrid

Tundra i-FORCE MAX

The ultimate adventure machine.

$57,625

Starting MSRP

20/24

Up to Est. MPG

X of X

As shown: $46,240. 22/29 est. MPG

2024Hybrid Available

Highlander

Go above and beyond the ordinary.

$39,120

Starting MSRP

22/29

Up to Est. MPG
As shown $49,905. 222 EPA-est. range 102 EPA-est MPGe

2023All-Electric

bZ4X

Refreshingly intuitive. Remarkably designed.

$42,000

Starting MSRP

252 mi

Up to Est. Range
As shown: $46,470. 36/35 est. MPG

2024Hybrid

Highlander Hybrid

Serious style that goes a long way.

$40,720

Starting MSRP

36/35

Up to Est. MPG
As shown: $53,970 21/24 Est. MPG

The First Ever 2024

Grand Highlander

Make family time more epic than ever.

$43,070

Starting MSRP

21/28

Up to Est. MPG
As shown: $58,125 37/36 Est. MPG

The First Ever 2024

Grand Highlander Hybrid

Efficiency that opens up grand possibilities.

$44,670

Starting MSRP

37/34

Up to Est. MPG
As shown: $39,750. 25/35 est. MPG

2024Hybrid Available

RAV4

Break away from basic.

$28,475

Starting MSRP

27/35

Up to Est. MPG
As shown: $34,695. 41/38 est. MPG

2024Hybrid

RAV4 Hybrid

Journey past the path.

$31,475

Starting MSRP

41/38

Up to Est. MPG
As shown: $50,695. 38/94 est. MPG /MPGe

2024Plug-in Hybrid

RAV4 Prime

Charge up your next adventure.

$43,440

Starting MSRP

38/94

Up to Est. MPG / MPGe
As shown: $30,385. 31/33 est. MPG

2024Hybrid Available

Corolla Cross

Quick, compact, and complete fun.

$23,610

Starting MSRP

31/33

Up to Est. MPG
As shown: $30,715 45/38 Est. MPG

2024Hybrid

Corolla Cross Hybrid

Own the spotlight.

$27,970

Starting MSRP

45/38

Up to Est. MPG
As shown: $54,920. 16/19 est. MPG

2024

4Runner

The legend continues.

$40,455

Starting MSRP

16/19

Up to Est. MPG
As shown: $40,255. 40/37 est. MPG

2024Hybrid

Venza

Set your sights on something bold.

$34,920

Starting MSRP

40/37

Up to Est. MPG
As shown: $81,290. 19/22 Est. MPG

2024Hybrid

Sequoia

Resilient from the ground up.

$60,875

Starting MSRP

21/24

Up to Est. MPG

X of X

As shown $49,905. 222 EPA-est. range 102 EPA-est MPGe

2023All-Electric

bZ4X

Refreshingly intuitive. Remarkably designed.

$42,000

Starting MSRP

252 mi

Up to Est. Range
As shown: $46,470. 36/35 est. MPG

2024Hybrid

Highlander Hybrid

Serious style that goes a long way.

$40,720

Starting MSRP

36/35

Up to Est. MPG
As shown: $58,125 37/36 Est. MPG

The First Ever 2024

Grand Highlander Hybrid

Efficiency that opens up grand possibilities.

$44,670

Starting MSRP

37/34

Up to Est. MPG
As shown: $54,045. 29/32 est. MPG

2024Hybrid

Toyota Crown

More than an elevated drive.

$40,050

Starting MSRP

42/41

Up to Est. MPG
As shown: $81,290. 19/22 Est. MPG

2024Hybrid

Sequoia

Resilient from the ground up.

$60,875

Starting MSRP

21/24

Up to Est. MPG
As shown: $39,370. 48/114 est. MPG /MPGe

2024Plug-in Hybrid

Prius Prime

Drive a plug-in that delivers a thrill.

$32,675

Starting MSRP

48/114

Up to Est. MPG / MPGe
As shown: $36,065. 57/56 est. MPG

2024Hybrid

Prius

Efficiency and performance, together in perfect harmony.

$27,650

Starting MSRP

57/56

Up to Est. MPG
As shown: $28,140. 50/43 est. MPG

2024Hybrid

Corolla Hybrid

Take your trips to new lengths.

$23,300

Starting MSRP

53/46

Up to Est. MPG
As shown: $30,715 45/38 Est. MPG

2024Hybrid

Corolla Cross Hybrid

Own the spotlight.

$27,970

Starting MSRP

45/38

Up to Est. MPG
As shown: $31,390. 44/47 est. MPG

2024Hybrid

Camry Hybrid

More style for every mile.

$28,855

Starting MSRP

51/53

Up to Est. MPG
As shown: $34,695. 41/38 est. MPG

2024Hybrid

RAV4 Hybrid

Journey past the path.

$31,475

Starting MSRP

41/38

Up to Est. MPG
As shown: $50,695. 38/94 est. MPG /MPGe

2024Plug-in Hybrid

RAV4 Prime

Charge up your next adventure.

$43,440

Starting MSRP

38/94

Up to Est. MPG / MPGe
As shown: $40,255. 40/37 est. MPG

2024Hybrid

Venza

Set your sights on something bold.

$34,920

Starting MSRP

40/37

Up to Est. MPG
As shown: $79,270. 18/20 est. MPG

2024Hybrid

Tundra i-FORCE MAX

The ultimate adventure machine.

$57,625

Starting MSRP

20/24

Up to Est. MPG
As shown: $67,545. 67/64 est. MPGe

2023Fuel Cell Electric Vehicle

Mirai

Hydrogen-powered for zero emissions.

$49,500

Starting MSRP

76/71

Up to Est. MPGe
As shown: $52,645. 36/36 est. MPG

2024Hybrid

Sienna

Style and function with room to spare.

$37,185

Starting MSRP

36/36

Up to Est. MPG

X of X

The New 2025

Camry

More joy for every drive.
The All-New 2025

Toyota Crown Signia

Refinement wherever you go.
The All-New 2024

Tacoma i-FORCE MAX

All challenges accepted. More power. More play.
The All-New 2024

Land Cruiser

Make every adventure legendary.
2024

GR86 TRUENO Edition

A burst of excitement around every bend.

X of X

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One big, rugged family.

SOUNDS OF THE ROAD

An exclusive performance and interview series.
TOYOTA PRIUS

MotorTrend Car of the Year
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Kicking off our new partnership.
OUR BEYOND ZERO VISION

Drive change your way.
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Toyota Cares

Every Toyota comes with a peace-of-mind two years of no cost maintenance and Roadside Assistance.

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Get help with everything from Remote Start to Roadside Safety to Service —all from your smartphone.

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VEHICLES & TECHNOLOGY

Safety Recall Information

Get information on open safety recalls and service campaigns.

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VEHICLES & TECHNOLOGY

3G Retirement

We’re saying goodbye to the old 3G wireless network starting November 1, 2022.

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Let’s talk finances

We have options for flexible financing and leasing, rebates, protection plans, insurance offerings and so much more.

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College Grad Rebate

Getting a degree is hard work. We’re here to help you with a break, with our College Grad Rebate and Finance Program.

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OFFERS & SERVICES

Military Rebate

We truly appreciate all that you do in your life of service, and we’d like to share a small token of our gratitude.