New Cars, Trucks, SUVs & Hybrids | Toyota Official Site

Prototype shown with options. Production model will vary.

2017 CAMRY

Take a new route.

Discover more with the 2017 Camry.

EXPLORE Local Specials

Prototype shown with options. Production model will vary.

THE FIRST-EVER 2018 C-HR

Color outside the lines.

Unique style and standard safety technology help make C-HR one of the edgiest new rides on the road.

Explore C-HR Local Specials

Prototype shown with options. Production model may vary.

2017 PRIUS PRIME

It's Prime time.

Our most advanced hybrid yet.

EXPLORE Local Specials

Prototype shown with options. Production model may vary.

2017 PRIUS PRIME

It's Prime time.

Our most advanced hybrid yet.

EXPLORE Local Specials

Prototype shown with options. Production model may vary.

NEW 2017 PRIUS

This Is What's Next.

EXPLORE PRIUS Local Specials

Explore All Vehicles

Cars & Minivan
Trucks
Crossovers & SUVs
Hybrids & FCV
Upcoming Vehicles

Cars & Minivan

$18,395 as shown

2017 Yaris

$15,250 starting
30/36 est MPG

BUILD SPECIALS

$15,950 as shown

2017 Yaris iA

$15,950 starting
30/39 est MPG

BUILD SPECIALS

$21,980 as shown

2017 Corolla

$18,500 starting
28/36 est MPG

BUILD SPECIALS

$18,750 as shown

2017 Corolla iM

$18,750 starting
27/35 est MPG

BUILD SPECIALS

$33,820 as shown

2017 Camry

$23,070 starting
24/33 est MPG

BUILD SPECIALS

$37,700 as shown

2017 Avalon

$33,300 starting
21/30 est MPG

BUILD SPECIALS

$26,255 as shown

2017 86

$26,255 starting
21/28 est MPG

BUILD SPECIALS

$40,830 as shown

2017 Sienna

$29,750 starting
19/27 est MPG

BUILD SPECIALS

Trucks

$34,905 as shown

2017 Tacoma

$24,320 starting
19/24 est MPG

BUILD SPECIALS

$41,380 as shown

2017 Tundra

$30,120 starting
15/19 est MPG

BUILD SPECIALS

Crossovers & SUVs

$24,350 as shown

2018 C-HR

$22,500 starting
27/31 est MPG

BUILD SPECIALS

$36,150 as shown

2017 RAV4

$24,410 starting
23/30 est MPG

BUILD SPECIALS

$41,150 as shown

2017 Highlander

$30,630 starting
21/27 est MPG

BUILD SPECIALS

$40,675 as shown

2017 4Runner

$34,210 starting
17/21 est MPG

BUILD SPECIALS

$62,090 as shown

2017 Sequoia

$45,560 starting
13/17 est MPG

BUILD SPECIALS

$84,775 as shown

2017 Land Cruiser

$84,775 starting
13/18 est MPG

BUILD SPECIALS

Hybrids & FCV

$27,995 as shown

2017 Camry Hybrid

$26,790 starting
42/38 est MPG

BUILD SPECIALS

$42,600 as shown

2017 Avalon Hybrid

$37,300 starting
40/39 est MPG

BUILD SPECIALS

$32,185 as shown

2017 RAV4 Hybrid

$29,030 starting
34/30 est MPG

BUILD SPECIALS

$50,085 as shown

2017 Highlander Hybrid

$36,270 starting
30/28 est MPG

BUILD SPECIALS

$28,800 as shown

2017 Prius Prime

$27,100 starting
54/133 est MPG/MPGe

BUILD SPECIALS

$32,115 as shown

2017 Prius

$24,685 starting
54/50 est MPG

BUILD SPECIALS

$25,265 as shown

2017 Prius c

$20,150 starting
48/43 est MPG

BUILD SPECIALS

$34,270 as shown

2017 Prius v

$26,675 starting
43/39 est MPG

BUILD SPECIALS

$57,500 as shown

2017 Mirai

$57,500 starting
67/67 est MPG

SPECIALS

Upcoming Vehicles

2018 Camry

View More Info

2018 Yaris

View More Info

2018 Sequoia

View More Info

2018 Tundra

View More Info

2018 RAV4

View More Info

FT-4X Concept

View More Info

What's happening in Toyota

FEATURED SERVICES ToyotaCare
Toyota includes a no cost maintenance plan and 24-hour roadside assistance with the purchase or lease of every new Toyota.
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EXPLORE Our American journey
From north to south, east to west, we’re hundreds of thousands of team members strong – all dedicated to helping you go places.
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MOTORSPORTS A heritage of racing
With championships in NASCAR^®, NHRA, USAC Racing, and many more, we're proud to be enjoying our 35th year of motorsports.
GET THE DETAILS
LATEST NEWS Safety recall information
Get information on open safety recalls and service campaigns.
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FEATURED SERVICES Toyota Safety Sense^™ (TSS)
Wherever you are going in life, Toyota's newly developed safety system helps get you there safely.
LEARN MORE
FEATURED SERVICES Search inventory
It's easy to find the Toyota you want. Select a vehicle to see what your local dealer has in inventory.
Select Vehicle
FINANCIAL SERVICES Learning is earning
Turn your degree into a hard-earned reward with Toyota's College Grad Rebate and Finance Program.
Learn More
FEATURED SERVICES Five million cars and counting
Toyota Certified Used Vehicles is celebrating its 20th anniversary and five million cars sold.
Learn More
FEATURED SERVICES Take the Ultimate Test-Drive
Toyota offers you the perfect opportunity to try out the latest and greatest models.
LEARN MORE
Explore The 2017 Highlander
Live life to the fullest with every trip, no matter where you're headed.
LEARN MORE
CONCEPT CAR The future has arrived
Check out the Toyota Concept-i to get a glimpse into an exciting future of mobility.
TAKE ME THERE
EXPLORE Helping you get there. Safely.
Toyota is helping to make the world a safer place for everyone.
Learn More
Featured Services Local Specials
A great deal on a new Toyota is closer than you think.
See Offers
EXPLORE Find the Toyota that’s perfect for you
Toyota Find Your Match is a shopping tool that helps you find the perfect Toyota based on your life.
START MATCHING

MSRP excludes the Delivery, Processing, and Handling Fee of $885 for Cars, $960 for Small/Medium Trucks, SUVs and Van (Sienna, C-HR, RAV4 Gas, RAV4 Hybrid, Highlander Gas, Highlander Hybrid, 4Runner and Tacoma), $1,195 for Large SUVs (Sequoia, Land Cruiser), and $1,195 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.
2016 EPA-estimated city/highway mileage. Actual mileage will vary.
2017 EPA-estimated city/highway mileage. Actual mileage will vary.
2017 EPA-estimated mileage. Actual mileage will vary.
2017 EPA-estimated 19 city/27 highway/22 combined mpg for Sienna FWD. Actual mileage will vary.
2017 EPA-estimated 54 city/50 highway/52 combined mpg for Prius. Actual mileage will vary.
2017 EPA-estimated 43 city/39 highway/41 combined mpg for Prius v. Actual mileage will vary.
2017 Prius Prime EPA-estimated combined mpg. Actual mpg will vary based on driving habits, weather, temperature and road/traffic conditions. For more information on mpg, please see www.fueleconomy.gov.
2017 Prius Prime EPA-estimated combined MPGe. Actual MPGe will vary depending upon driving conditions, how you drive and maintain your vehicle, and other factors. Battery capacity will decrease with time and use. For more information, see www.fueleconomy.gov.
2016 EPA-estimated 67 city/67 highway/67 combined MPGe for Mirai and 312-mile driving range. Actual mileage will vary. Range measurement pursuant to SAE J2601 standards (ambient temperature: 20°C; hydrogen tank pressure when fueled: 70 MPa). Fueling time varies with hydrogen fueling pressure and ambient temperature.
2018 C-HR preliminary 27 city/31 highway/29 combined mpg estimates determined by Toyota. EPA ratings not available at time of posting. Actual mileage will vary.
Includes all dealers and suppliers.
Covers normal factory scheduled service for 2 years or 25K miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
Does not include parts and fluids, except emergency fuel delivery. Valid only in the continental U.S. and Alaska.
Drivers are responsible for their own safe driving. Always pay attention to your surroundings and drive safely. Depending on the conditions of roads, weather and the vehicle, the system(s) may not work as intended. See Owner's Manual for additional limitations and details.
NASCAR^® is a registered trademark of the National Association for Stock Car Auto Racing, Inc.