Let's Go Places, Safely

Why were 9 Toyota vehicles named “Top Safety Picks” by the Insurance Institute for Highway Safety in 2017? Because we design them with the knowledge that safety is more than features—it's the lives of the people who drive our cars.

For us, the journey towards a safe road never ends. This belief, along with our collaborative research efforts, drives us to create advancements and innovations in safety that have helped (and continue to help) prevent crashes and protect people.

Safety Fast Facts

Here are just a few ways we're helping keep roads safe

We've shared our world-class THUMS¹ safety software & data with

30 organizations

Over $1 million

spent every hour on Research & Development²

~1.5 million drivers

have participated in our teen driving safety initiatives

6 Safety Systems

available across all vehicle lines

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We've shared our world-class THUMS¹ safety software & data with

30 organizations

Over $1 million

spent every hour on Research & Development²

~1.5 million drivers">

~1.5 million drivers

have participated in our teen driving safety initiatives

6 Safety Systems

available across all vehicle lines

Let's move towards a safe world

When opposing forces connect, it’s a collision. But when forces work together, that’s collaboration. Knowing that when good ideas are shared, great things happen, we created the Collaborative Safety Research Center (CSRC).

Based in Ann Arbor, Michigan, the CSRC is a consortium of some of the brightest minds in a range of fields working together. So far we’ve announced over 30 projects, in partnership with some of the leading research institutions in North America, to think bigger and better about automotive safety.

Our results are shared with automotive professionals, the national academic community, government regulators, nonprofits and researchers in our industry and beyond. We want the research, models and tools developed between our engineers and partners to benefit everyone on the road.

Learn More About CSRC

Safety Partnerships

Whether we're sharing safe driving techniques or working to reduce distracted driving,
our safety partnerships allow us to navigate a safe road ahead. Some of these key organizations include: