Set your location


Submit

Four Touring shown in Hypersonic Red (extra-cost-color) with available Premium Convenience Package. Prototype shown with options. Production model may vary.

2017 PRIUS

Take everyone by surprise.

See 2016 Prius
$24,685
starting msrp
as shown $32,115
54/50 est. mpg
 
Swipe to Rotate
Hypersonic Red
Prices and colors may vary by model.
Prius Models (6)
 
Prius Two
$24,685 starting
  • 54/50 est. mpg
  • Smart Key System on driver’s door with Push Button Start
  • Integrated backup camera
  • Entune Audio
  • Toyota Safety Sense P (TSS-P)
 
Prius Two Eco
$25,165 starting
  • 58/53 est. mpg
  • 15-in. alloy wheels with two-tone wheel covers
  • 4.2-in. color dual Multi-Information Display (MID)
  • Cruise control
 
Prius Three
$26,735 starting
  • 54/50 est. mpg
  • Smart-flow climate control system
  • Entune Premium Audio with Integrated Navigation and App Suite
  • Qi-compatible wireless smartphone charging
as shown $28,510
Prius Three Touring
$28,115 starting
  • 54/50 est. mpg
  • 17-in. 5-spoke alloy wheels
  • SofTex®-trimmed seats with contrast stitching
  • Integrated fog lights with LED accent lights
 
Prius Four
$29,135 starting
  • 54/50 est. mpg
  • Blind Spot Monitor (BSM) and Rear Cross-Traffic Alert (RCTA)
  • SofTex®-trimmed heated front seats
  • Available color Head-Up Display (HUD)
as shown $32,115
Prius Four Touring
$30,015 starting
  • 54/50 est. mpg
  • Available Entune Premium JBL® Audio with Integrated Navigation and App Suite
  • Rain-sensing variable intermittent windshield wipers
  • Available Intelligent Clearance Sonar (ICS) with Intelligent Parking Assist (IPA)

Prius Highlights

Four Touring interior shown in Black SofTex® trim with available Premium Convenience Package. Prototype shown with options. Production model may vary.
Toyota Safety Sense (TSS)
Every 2017 Prius model is equipped Toyota Safety Sense P (TSS-P), an advanced suite of safety technologies to help you drive with confidence.
LEARN MORE
Four Touring shown in Hypersonic Red [extra_cost_color] with available Premium Convenience Package. Prototype shown with options. Production model may vary.
  • Extra-cost color.
Exterior
LED headlights, LED taillights, and available 17-in. wheels help Prius make one powerfully stylish statement.
LEARN MORE
Four Touring shown in Blue Crush Metallic with available Premium Convenience Package. Prototype shown with options. Production model may vary.
Performance
A double-wishbone rear suspension combined with the body rigidity and aerodynamics of Prius help create a stunningly smooth ride.
LEARN MORE
Four Touring interior shown in Black SofTex® trim with available Premium Convenience Package. Prototype shown with options. Production model may vary.
Technology
Available features like Qi-compatible wireless smartphone charging and Intelligent Clearance Sonar (ICS) help you get more fun from every drive.
LEARN MORE
PRIUS vs. the COMPETITION
See Detailed Comparisons
95% of All Toyota Prius Models Sold Since 2006 Are Still on the Road

See All Reviews & Details