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Inspired by what’s possible

Our passion is about giving people the freedom to explore their world and reach their full potential. Whether physically, through our dependable vehicles and innovative mobility solutions, or emotionally, through inspiring design and intimate experiences—our ever-evolving desire to help will never end.

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We create vehicles by listening and responding to you. Why? Because it’s our belief that our cars should do more than help you go places on the road; they should also help you go places in life.

Imagine a world without limits.

Over 85 years of innovation have brought us our greatest mission yet: giving the freedom of movement to humankind. That's why Toyota is the Worldwide Official Mobility Partner of the International Olympic Committee and the International Paralympic Committee.

The Power of Choice Is Yours.

The best way toward a cleaner future is with a diverse lineup of powertrain options. Discover an impressive balance of efficiency and power—whichever powertrain you choose.

Peace of mind comes standard.

For safer driving experiences, every Toyota offers an integrated system of active and passive safety technologies. Innovative Star Safety System™ and Toyota Safety Sense™ (TSS) features help protect you and your passengers, and come standard on many new Toyotas.
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Toyota Gazoo Racing

Built for the love of the drive.

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Turn down the lights. Turn up the style.

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Beyond Zero

The Power of Personal Choice for Reducing Carbon Emissions.

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TRD Pro Series

Three letters. Endless dedication.