Limited shown in Supersonic Red. Options shown.
  • Extra-cost color.


The hybrid you can charge.
There's more to save!

With incentives, credits and added benefits, see how much you can actually save with Prius Prime.

Learn More
starting msrp
as shown $34,225
54/133 est. mpg /MPGe
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Supersonic Red
Prices and colors may vary by model.

Prius Prime Models (3)

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Get to Know Prius Prime

Prius Prime is our most advanced hybrid yet. But what makes it so special? It's time to find out.

What is a Plug-in Hybrid?
How does Prius Prime work?
What is the driving range for Prius Prime?
How long is the Prius Prime battery designed to last?

Imagine the Benefits

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Incentives & Rebates [incentives_9916]

Based on your location SET LOCATION

EV Charging Icon

More miles, less fuel.

Miles EPA-Estimated EV Mode Range [prime_hybrid_caution] [prime_2020_ev_range]
Miles EPA-Estimated Total Driving Range [prime_2020_range_rating]

Reveal Your Potential

How far do you drive to work each day? Enter your commute info and we'll crunch the numbers to see how much you might be able to save by taking advantage of Prius Prime's ability.

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What does this mean

If selected, results will assume your battery is fully charge by the time you leave work.


Maximize Everything You Do

Take fuel efficiency to the next level by plugging in at home, at work or at any nearby public charging station. With up to an EPA-estimated 25-mile EV Mode [prime_hybrid_caution] driving range on a full charge [prime_2020_ev_range] you could potentially drive using only electricity for short commutes. And don't worry—if you can't or forget to charge, Prius Prime will still run on its efficient gas engine as long as you have fuel. [prime_gas]
More Than
Charging Stations
Across the United States [charging]
Prius Prime Limited shown in Supersonic Red. Options shown.
  • Extra-cost color.

Enhanced Hybrid Battery Warranty

We have expanded our hybrid battery warranty to reflect our confidence in the quality, dependability and reliability of our products. From the 2020 model year forward, every Toyota hybrid battery warranty will cover 10 years from date of first use or 150,000 miles, whichever comes first (previously 8 years or 100,000 miles). [hybrid_battery_warranty]

Prius Prime Highlights

Limited shown in Supersonic Red. [extra_cost_color] Options shown.
  • Extra-cost color.
Unique Design
See what the future holds with Prius Prime's dynamic lines, Quad-LED projector headlights and available LED fog lights. A dual-wave rear glass hatch and 15-in. alloy wheels complete the look that's ready to turn heads.
Limited shown in Supersonic Red. [extra_cost_color] Options shown.
  • Extra-cost color.
Empowering Efficiency
Advanced, lightweight materials, purposeful aerodynamics and an intelligent powertrain all work together to help you get the most miles out of Prius Prime.
Smart Safety
Every 2020 Prius Prime is equipped with Toyota Safety Sense P (TSS-P), an advanced suite of active safety technologies to help you drive with confidence.
Limited shown in Supersonic Red [extra_cost_color] with available accessory cargo cross bars. [cross_bars] Options shown.
  • Extra-cost color.
  • Do not overload your vehicle. See Owner's Manual for weight limits and restrictions.
Inviting Interior
Prius Prime's updated interior now offers seating for up to five people. Mix in smart tech, premium materials and versatile cargo space, and you're ready to open up the possibilities for every drive.
Apple CarPlay® Compatible.

The ultimate copilot.

Use your compatible iPhone® with your Toyota's audio multimedia system so you can get directions, make calls, send and receive messages, and listen to music, while staying focused on your commute.


Available on select Toyotas. Some Apple CarPlay® features, applications and services are not available in all areas. Screen depiction accurate at time of posting.

Take the simple way there.

Tell Siri® where you would like to go, and Apple Maps will guide you along the route to your destination.

Communicate safely on the road ahead.

Once your iPhone® is connected, you can make and receive calls and send and receive messages while using Siri®.

All your music. Beautifully arranged.

Turn your Toyota into your favorite venue by accessing your Apple Music®, podcasts and more from your audio multimedia system.

Android Auto Compatibility

The perfect driving companion.

Android Auto brings your favorite smartphone apps into one place, making it easier for drivers to access their favorite navigation, media and communication apps on the road.


Google, Google Play, Google Maps and Android Auto are trademarks of Google LLC.

Let Google Maps lead the way.

It's easy to get where you're going with free voice-guided navigation, live traffic information, lane guidance and more.

Bring your music along for the ride.

With on-demand access to 40 million songs, Google Play Music allows you to stream endless music on the road (and anywhere else you want to listen).

Amazon Alexa [alexa]

"Hey, Alexa. Let's go places."

The Toyota+Alexa App brings Amazon Alexa connectivity into the vehicle driving experience.*


*Concentrating on the road should always be your first priority while driving. Do not use the audio multimedia system if it will distract you. The Toyota+Alexa App requires a compatible Android or Apple® smartphone. Screen depiction accurate at time of posting.

What is Alexa?

With Alexa, you can ask to play music, listen to audiobooks, hear the news, check the weather, control smart home devices, get directions, find parking, and more—all while you keep your hands on the wheel and eyes on the road.

Meet Alexa.

Alexa lives in the cloud, so she is always getting smarter and updates are delivered automatically.

Using Alexa.

The more you talk to Alexa , the more she adapts to speech patterns, vocabulary and personal preferences.

Enjoy your 3-month trial subscription to SiriusXM®

What you love is on now.

Toyota vehicles equipped with SiriusXM® come with a 3-month All Access trial subscription. Choose from every channel in your vehicle and enjoy the deepest variety of music, ad-free. Root for your team anywhere you are. Hear all about your favorite stars and subjects. Every kind of comedy, with something to make you laugh. Get news from every source.


More ways to listen, everywhere.

You can also enjoy SiriusXM® even when you're not in your vehicle. Get the SiriusXM® app on your phone, stream online,or listen on your connected devices at home.

Watch Video

Subscribers now get more than ever online and on the app.

Create your own ad-free Personalized Stations Powered by Pandora®. Hear over 100 ad-free Xtra channels of music for any mood, occasion or activity. Watch SiriusXM® videos of your favorite SiriusXM® shows, including Howard Stern. You can even access thousands of hours of On Demand shows and performances and get personalized recommendations.

Available Premium JBL® Audio

Amplify your drive.

Designed specifically for Toyota, the JBL® speaker system delivers cleaner, crisper and more dynamic sound behind the wheel.


Everything music should be.

Clari-Fi® restores the original sound of digitally compressed audio to add depth and color back into streamed music. The result: Each passenger can experience music the way the artist intended them to.