Features

Prius Prime’s purposeful, aerodynamic features include an active front grille shutter that shuts at high speeds, underbody covers, side body fins and exclusive dual-wave rear glass design, all of which help Prime slip through the air. There’s a lot of innovation under the artfully sculpted exterior too. Optimized component placement – such as the battery pack – helps open up the rear cargo area and lower the overall center of gravity.

Prime features visually striking Quad-LED projector headlights, available LED fog lights and accent lights to help you see more of what matters. Bright and efficient, the rear taillights are also equipped with LEDs that consume less energy.

Aerodynamically unique and found only on Prime, the design of the dual-wave rear glass hatch flows into the rear spoiler for enhanced efficiency. The innovative rear hatch utilizes strong yet lightweight carbon-fiber-reinforced polymer and makes opening and closing seem effortless.

Prime’s loaded with innovative tech that you just can’t miss. Its available 11.6-in. HD multimedia display is Toyota’s most impressive yet. Intuitive pinch, zoom, tap and swipe gestures create a familiar smartphone-like experience while giving you easy access to the features that matter most. So whether you’re using the available Entune^® App Suite to plan your next night out, or using the navigation to help you get there, you’ve got the power to do it all, with just a tap.

Prime's cabin features a modern design and premium materials throughout. Thoughtful interior touches delight the senses while smart tech brings convenience and innovative thinking to every trip. Prime’s front seats feature deep bolsters for body-hugging comfort. When roads twist, these seats help keep you in place for extra confidence behind the wheel.

Prime’s 60/40 split fold-down rear seats fold to maximize cargo space and versatility. With 19.8 cu. ft. of space, the largest cargo capacity in its class, it will help you enjoy even more room—and more adventures.

Prime comes with standard heated front seats, so the comfort of you and your passenger is a top priority. And if you need more comfort for the drive, grab hold of the available heated steering wheel.

Get more at a glance. The available color Head-Up Display (HUD) uses aircraft-inspired technology to project important information about your drive directly in front of you on the windshield. The color display can show your speed and energy monitor info, while also giving turn-by-turn directions, so you can stay focused on what’s ahead.

The customizable 4.2-in. color dual Multi-Information Display (MID) screens let you keep track of Prime’s vitals at a glance. Just use the steering wheel-mounted controls to keep track of real-time driving data, up-to-date fuel economy, energy use and more—all while keeping both hands on the wheel.

The power of using less to get more. Prius Prime features a Toyota-first dual motor drive system that uses both motors to propel Prime. The result is a boost in acceleration feel, improved efficiency and the added benefit of EV Mode at full highway speeds. It helps deliver an exhilarating experience and makes the drive toward tomorrow even more exciting.

Prime’s all-new double-wishbone rear suspension helps you master those tight corners with ease. Its revised design expands cargo area space, which means you get an improved ride that’s smooth and responsive with enough room to do more.

A solid chassis means Prius Prime was built to be confident. With increased torsional rigidity from laser screw welding, high-tensile-strength steel and uniquely shaped frame structures, Prime offers a ride that’s comfortable, yet ready to take control in and out of every corner.

The low-slung design of Prime’s chassis is built with a lower center of gravity. Its responsive suspension and well-balanced weight distribution results in fun-to-drive agility that wants to hug every curve of the road.

More efficiency. More potential. Every last detail of Prius Prime has been optimized to help make it the most advanced — and efficient — Prius yet. Cutting-edge, lightweight materials, proven hybrid technology and an optimized Plug-in Hybrid Vehicle (PHV) system all work together to help Prius Prime reach an impressive, class-leading EPA-estimated 133 MPGe. Prime continues to raise the efficiency bar with a class-leading EPA-estimated total driving range of 640 miles to help you challenge what’s possible. Reaching these outstanding ratings is easy with Toyota’s legendary hybrid technology that invites you to do even more.

This available intelligent technology, called Predictive Efficient Drive, helps boost fuel efficiency by learning your routine stopping patterns. When approaching a recorded stop, an icon will display on the map of the navigation system and suggest the optimal time to release the accelerator. Regenerative braking also activates sooner to recover more energy for the hybrid battery.

No detail is too small as Prime’s rear hatch is made of strong yet lightweight carbon-fiber-reinforced polymer, a first for Toyota. This material allows for advanced performance, and makes opening and closing the hatch effortless. Advanced materials like these help increase efficiency and elevate your drive.

Prime offers three driving modes so that the driver stays in control: EV Auto Mode, EV Mode and HV Mode. EV Auto Mode intelligently selects between EV and hybrid driving based on demand and driving conditions to optimize your efficiency. EV Mode relies on EV driving to maximize efficiency, all the way up to full highway speeds. HV Mode efficiently combines the gas engine and EV power from the HV battery to drive Prime.

Prius Prime makes charging at home simple and more convenient than ever. In fact, there’s no need for special equipment—the charging cable is included, and it takes less than five-and-a-half hours to get a full charge using a standard household outlet. And charge scheduling allows you to schedule your charge in advance, allowing you to take advantage of off-peak electricity rates. You can forget about range anxiety—when your battery is low, and with gas in your tank, Prime can reliably get you where you’re going with its proven gas hybrid engine.

Maximize your efficiency by charging your Prime as often as possible. Public charging stations can provide a quicker charge so you’ll only need approximately two hours and ten minutes for a full charge from a 240V outlet.You can search for nearby charging stations—including tens of thousands of ChargePoint stations—on the available 11.6-in. HD multimedia display or on your smartphone through the available Prime apps.

The available charging cable lock gives you peace of mind when you charge up at a public charging station. The charge port has been equipped with a lock mechanism to help keep your charging cable securely locked so that your charge won’t be interrupted. When you’re ready, it will only unlock when your Smart Key is present.

Charge scheduling allows you to schedule your charge in advance. You can schedule your Prime to charge at home during off-peak hours to help reduce electricity costs and support efficient grid usage in your community. Or, you can program your preferred charge start or departure time from Prime so it can be topped off and ready to roll when you are. And on Prime Advanced, you can schedule and start your charge from anywhere through the available Prime apps.

ChargePoint is one of the world’s largest and most open charging networks. Plug in and charge at tens of thousands of spots nationwide (at work, around town and out of town). Plug in to maximize your efficiency, your range and your value—approximately 60% of ChargePoint stations are free to use. Also, take advantage of complimentary charging from Toyota. New Prius Prime owners receive up to 100 days or up to $100 of complimentary charging, whichever comes first. For more information, please visit www.chargepoint.com/drivers/offers/toyota.

Take control and use your smartphone with the available Prime apps, including the Remote Climate app. This way, you can check your Prime’s current temperature setting and change it to your liking—all before you even get in. When Prime is plugged in, the power used for Remote Climate is pulled straight from the grid so your battery keeps its charge. Now your comfort is always within reach.

Tap into convenience. The available Prius Prime apps give you direct access to your Prime from anywhere. They make it easy to schedule a charge, adjust the climate control, look for a charging station, locate your vehicle, and much more—all through your smartphone.

As you park, available Intelligent Clearance Sonar (ICS) is designed to scan for stationary objects like walls or posts that are within close proximity. If Prime anticipates a collision, an audible and visual alert will politely notify you, engine or motor output will slow down, and if needed, brakes will automatically be applied to help bring Prime to a halt. Available Intelligent Parking Assist (IPA) helps you navigate and conquer those difficult parking situations. Prime will automatically control the steering wheel, while you control the gas and brake, and help guide you into an open parking space.

With Prime’s available Qi-compatible wireless smartphone charging, you can charge your Qi-compatible smartphone or other compatible device without wires or worry. Place it on the nonslip holder and charge up before getting to your destination.

Pre-Collision System with Pedestrian Detection (PCS w/PD) helps keep the road safe by detecting a vehicle or a pedestrian in certain situations. By combining millimeter-wave radar with a camera capable of shape recognition, the system provides an audio/visual alert warning you of a possible collision with a pedestrian under certain circumstances. If you don’t react, automatic braking support helps mitigate the potential for a collision.

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Full-Speed Range Dynamic Radar Cruise Control (DRCC) takes cruising to the next level. Using forward-sensing radar technology and an intelligent camera, the system can detect the speed and distance of the vehicle traveling directly ahead of you and adjust your speed accordingly. It works in traffic, as well, helping you maintain a preset following distance, slowing when the preset distance shortens, then accelerating back to your original cruising speed when the road clears.

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If an inadvertent lane departure is detected and there are visible lane markings, the Lane Departure Alert (LDA) system will issue both an audible alert and visual warning on the MID screen. If the system determines that the driver is not taking corrective steering action, the Steering Assist (SA) function will initiate and provide gentle corrective steering when necessary to help keep the vehicle in the lane.

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Prime enhances visibility and helps make nighttime driving safe. The Automatic High Beam (AHB) system uses a camera to help detect oncoming vehicles as far away as 2000 feet and, depending on the circumstances, it can automatically switch the high beams on and off, helping make it easier for other drivers on the road.

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Watching out for you. In Reverse, Prime’s available Rear Cross-Traffic Alert (RCTA) uses sensors to detect vehicles approaching from either side. If the system senses cross traffic, it warns you by flashing the side mirror indicators and sounding a warning tone.

See more of what matters. When a vehicle in the next lane enters your vehicle’s blind spot on either side, the available Blind Spot Monitor (BSM) is designed to illuminate the indicator in that sideview mirror. If you continue to signal a lane change to that lane, the indicator will flash to get your attention. 

When in Reverse, Prime’s standard integrated backup camera uses a wide-angle lens to display a larger viewing area. Clearly marked lines on the screen show the distance guidelines, giving you more confidence to get out of any spot—tricky or not.

With available Safety Connect^®, emergency assistance is always within reach. Utilizing Toyota’s 24/7 call center, Safety Connect^® offers subscribers helpful features such as Emergency Assistance, Stolen Vehicle Locator, Roadside Assistance and Automatic Collision Notification.

Prius Prime comes standard with the Star Safety System^™, a suite of six advanced safety features that includes Enhanced Vehicle Stability Control (VSC), Traction Control (TRAC), Anti-Lock Brake System (ABS), Electronic Brake-Force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology^® (SST).

Toyota is devoted to safety and dependability, and proper vehicle maintenance is important to both. That’s why we include a no cost maintenance plan with the purchase or lease of every new Toyota Prius Prime for 2 years or 25,000 miles, whichever comes first. 24-hour roadside assistance is also included for 3 years and unlimited miles.