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Prius Prime Charging1

New Prius Prime Owners can activate their free ChargePoint card for up to 100 days of complimentary charging, up to $100.

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  • Have A Safe Haul

    Your best bet for a safe haul is to use the right hitch and know how to attach it. Below is a quick guide to hitch systems and how they’re used..

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  • Driving Toward The Future

     Auto companies have driven technological innovation for more than 100 years. As technology evolves, so do the ways we manufacture. Today we’re able to produce far more vehicles every year while producing far less harmful results for our environment. Toyota is one of the m...

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  • Are We There Yet?

    Remember the awe and wonder you felt as a kid? When a simple game of “I Spy” could keep you joyously occupied for hours? Road games are a great way to keep children of all ages entertained during long and boring road trips. In addition to preventing road fatigue, they ma...

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  • You’re Driving A Winner

    80% of all Toyotas sold
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    on the road today.[1]

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Toyota Spotlight

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  • Toyota Safety Sense™

    Crash protection starts with crash prevention. Learn about all the active safety features of Toyota Safety Sense™.**

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  • INDULGE

    Treat yourself to the stylish all-new 2018 Camry. Don't worry. We won't tell.

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  • Need a new navigation map?

    If it has been over a year since your last map update, now is the time to update to the latest version. Updates are available at your local Toyota dealership.**

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  • Toyota Certified Collision Centers

    Keep your Toyota a Toyota. Visit a Toyota Certified Collision Center and get back on the road quickly and safely.

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  • The 2017 Mirai

    Now on California roads. HOV lane equipped. The car of tomorrow. Available today.

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    When you love what you drive, it shows. So show the world your love for Toyota, Toyota Racing, and TRD with our lineup of merchandise and gift ideas.

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